GUIDE

Analyze data to sharpen your strategy

Master key metrics with a clear, step-by-step guide. Track website and campaign performance so you can make confident, data-driven decisions that accelerate small business growth.

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Do not let these mistakes hide growth opportunities

  • warning No Google Analytics installed means no visibility into traffic or behavior.
  • warning No Google Search Console setup leaves search issues and keywords unseen.
  • warning No conversion tracking turns marketing into guesswork.
  • warning Ignoring bounce rate and exit pages hides content and speed problems.
  • warning No monthly review means trends and wasted spend go unnoticed.

What is inside the free guide

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    Install Google Analytics: See who visits, what they view, and where they drop off.
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    Set up Google Search Console: Find top queries and fix search issues.
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    Track your top pages: Keep high performers fresh and conversion ready.
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    Watch traffic sources: Invest in channels that send qualified visitors.
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    Monitor bounce rate: Spot speed or relevance issues fast.
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    Set up conversion tracking: Measure form fills, calls, and sales.
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    Review monthly and act: Make simple tweaks that raise ROI.

Get your free analytics and metrics guide

Get short, actionable tips to improve your website and marketing.

  • Companies that use analytics in decision making are 23 times more likely to acquire customers.
  • Monthly reviews can raise marketing ROI by up to 15 percent.
  • The average website converts at 2 to 5 percent, while top performers reach 10 percent or more.
  • Organic search often drives 40 to 60 percent of small business traffic.
  • A one second delay increases bounce rate by up to 32 percent.

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